Creative Packaging   Packaging Design and Custom Boxes Custom Boxes

  Jamestown Container Blog

 

Subscribe to our blog

Why use corrugated packaging?

Approximately half of the goods manufactured in the world are stored in corrugated packaging. This is not only due to manufacturers knowing the immense benefits associated with this form of packaging, but also due to consumer preferences.

Amazon's insights for creating ecommerce packaging

With a win-win-win strategy that includes partnerships throughout the supply chain, the world’s largest online retailer is collaborating with the industry to optimize packaging design for ecommerce.

"The time is now to reimagine packaging to enable companies to thrive in an ecommerce business model" says Brent Nelson, senior manager, worldwide packaging, Customer Packaging Experience (CPEX) of Amazon.

Product Packaging Techniques

The packaging of products is one of the most important decisions every company makes. Well planned packaging techniques can inhibit or enhance sales. It is financially burdensome to a company to change packaging regularly, and it also often causes product identification problems for the consumer. The packaging technique decisions you make now can affect your product and your business for quite some time. Below are a few techniques to consider when designing your product packaging.

How and why packaging is important for manufacturers

Products are being shipped all over the world. There are few places on the planet where any manufactured product cannot be shipped, and you need to ensure that the product reaches its destination in excellent condition. One way to do this is by getting the packaging right. When you ensure that your package will travel well without having any detrimental effect on the product inside, your customers will be happy. Follow these crucial steps to ensure your product is delivered properly.

Why you need a strategy for e-commerce packaging

With most e-commerce fulfillment being done by third parties such as Amazon rather than by product manufacturers or brand owners, there is a ripple of new challenges faced by packaging and supply chains. With Amazon proving to have the most authority on what needs to be shipped, when, how and in what quantity, brands are having a difficult time fitting into its' e-commerce model.

5 Custom Packaging Design Tips

Creating an effective box design for your product means you have to put yourself in the position of the consumer as you develop an appealing design. That’s easier said than done of course!

From independent retailers to national big box chains, Jamestown understands the quirks and constraints of the most demanding retail environments. We know how to balance your need to maximize selling power and cost-effectiveness with the stores' goal to maximize manpower and space.

5 Sustainable Packaging Trends in 2017

Not long ago companies focused solely on improving their products, brand image, and customer experience. Today, companies have realized the importance of sustainability and have shifted their attention to the packaging as well.  

6 Effective Steps to Create a Sustainable Shipping Environment

With increasing awareness about climate change, more and more businesses are rethinking their environmental footprint, leading those in the shipping and logistics sectors toward transforming their supply chain. The focus is shifting from increased productivity to an enhanced sustainability quotient. 

Scientific Research Shows How Corrugated Packaging Stops Bacteria

New scientific work now explains why corrugated packaging outperforms returnable plastic containers (RPCs) when it comes to micro-biological contamination. The work, lead by Professor Rosalba Lanciotti and her research team at the University of Bologna’s Department of Agricultural and Food Sciences and published in Frontiers in Microbiology, follows a research study published in late June that showed corrugated containers keep fruit and vegetables fresh up to three days longer than RPCs.

How Does Packaging Affect Consumers?

Packaging is a key part of the marketing plan for any business that makes or sells products. A product’s package can be the selling point for many consumers by delivering a sense of quality while also reflecting the product’s brand image. It is critical in retail sales, where the right packaging design can attract the consumer's eye and make the product stand out next to a rack of the competitor's product. 

 

 

 

 

Founded in 1956, Jamestown Container has over 60 years of experience helping customers find solutions for their packaging needs. 
  • Custom Shipping Boxes
  • Custom Retail Packaging
  • POP Displays
  • Litho-laminated Containers
  • Packaging Design
  • Contract Packaging Services
  • Plastic & Foam Packaging
  • Packaging Supplies
  • Stock Boxes
  • Wholesale Shipping Supplies
  • ISTA Testing
  • Inventory Management
Request information from  Jamestown Container
 
Questions about packaging?
Call Jamestown Container at 1-855-234-4054 or complete the form below to have an Account Manager contact you!